Facebook for Realtors

New Feature Allows Videos as Cover Images for Facebook Pages

A few months ago, Facebook began beta testing Video Cover Images with a few featured big name Pages. Now Facebook is slowly rolling out the feature to everyone.

Via a pop-up displayed to Page Admins right in the Cover Photo area, the message is delivered that Pages may now use a 20-90 second video clip with dimensions of at least 820 x 312 pixels as their Cover Photo.

Video Cover Photos will auto-play on loop without sound, but viewers do have the option to play the video with sound by clicking a button.

Facebook regularly releases new functions via a slow roll-out, so while you may not have the feature just yet, keep an eye out for the pop-up letting you know.

 

How to add a Video as your Cover Image on Facebook

 

Before Getting Started:

  • If you do not yet have a video with the qualifying dimensions and length you will need to create one
  • You may use a video you have already uploaded as long as it is qualified
  • Make sure your video is relevant and branded, it’s better to have a relevant Standard Cover Photo than an unrelated Video Cover Photo

 

Step One:

Head over to your Facebook Business Page, hover over and click the camera icon in the top left corner of your Facebook Cover Photo

Step Two:

From the dropdown menu, select “Choose From Videos” to select a video you have previously uploaded to Facebook. Click “Upload photo/video” to upload a new video from your device.

If you select “Choose From Videos” but you do not yet have any qualified videos you will receive this warning message:

Once you have uploaded or selected your previously uploaded video, follow any remaining on screen instructions and click “Save”.

 

Can I Remove a Bad Review From Facebook?

Unfortunately when you allow reviews and ratings on your Business Page, there is always the small chance you will get a negative review, or even a fake review. Often after enabling reviews, users will ask, “If I get a bad review, can I take it down?”. The short answer to the question is, no you cannot remove a negative review from Facebook without disabling all reviews and ratings to the Page.

But that does not mean there is no avenue for you to take. In this Blog Post we will review the ways you can combat a bad review on Facebook.

  • Responding to a Negative Review

You can and should respond to all reviews on your Page. Even if your Page visitors see that someone has had a potentially poor experience (or simply a misunderstanding) they will know that you are diplomatic and reasonable by your courteous response to the review.

Remember, this should be non-confrontational. Apologize for the negative experience, thank the person for their feedback, and de-escalate the situation as much as possible. Refrain from mentioning your Business Name in the response so the negative review will not be prioritized on a Google search. You can even respond to a positive review to let users know you appreciate them.

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  • Reporting a Fake Review

Surprisingly, fake reviews are an issue on Facebook from time to time. Maybe the user has confused your Business Page for another Company, or the user is a “troll” and is just leaving a fake review to be malicious. You can report a review that has broken the Facebook Community Standards in some way, or one that does not focus on the product or service offered on your Page.

Whatever the reason, you do have the option to report reviews to Facebook. This however, is not an immediate process, reporting the review will submit it to Facebook for potential removal.

 

Step 1) Head over to your Business Page, locate and click on the Reviews tab

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Step 2) Locate and click the downward facing arrow, click “Report post”

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Step 3) State your reason for reporting and continue with the on screen instructions

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  • Removing the Reviews Section 

If you are having trouble with reviews you can always remove the Ratings and Reviews section from your Page.

Step 1) Head to your Business Page and click “Settings” in the top right side of the Page

Step 2) You will be brought to a General Settings Area, in the left column locate and click “Edit Page”.

Step 3) Scroll through your tabs to find the “Reviews” tab, click into “Settings” and follow the on screen instructions.

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Your Facebook Business Page “About” Section Just Got a New Look

 

You may have noticed when checking your Facebook Business Page that the “About” section where Page Admin can update and add information pertinent to the Page has changed. While all your information is still available and on display, it is laid out a little differently.

For non-Admin viewers of the “About” section, a map and directions (if available) will be at the top of the Page with contact information, the website, and business information listed below. Facebook Page Milestones will be on display on the right side of the screen rather than just being on the Page’s timeline.

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For Admins, the “About” section may look a bit cluttered at first glance, but it is a little easier to navigate with the new layout. Rather than the different aspects of the “About” section listed on the side as clickable tabs (General, Story, Contact), all aspects are listed on one page. Where Admin’s in the past had to hover over an item to reveal the “Edit” option, there is now a static “Edit” next to each item.

Page Username, Page Name, and all Company information and Contact information will still be displayed and edited in the “About” section.

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