Business Pinterest

How to Edit the Information Displayed on Your Pinterest Business Profile

At the top of your Pinterest Business Profile near your Profile Photo is an About You – a short description of yourself and the services you offer, near this is a link to your website if you have one. Every once in a while you may need to adjust this area, maybe you’ve decided to focus on re-branding and need the About You and Profile Photo to match the rest of your marketing, perhaps you’ve gotten a promotion, new designation, or even moved locations. There is no need to worry about any outdated or incorrect information on your Pinterest, here we will outline how to edit the info displayed on your Business Pinterest Profile.


Step One)

Log in to your Pinterest Account at


Step Two)

Locate and click on the thumbnail image in the top right corner, when the dropdown menu appears select “My Profile”.


Step Three)

Once you are on your Profile, locate and click the gear icon.


Step Four)

Clicking the gear icon will reveal a Business Account Basics area, to the left you will see a menu.

Locate and select “Profile”


Step Five)

Once in the “Profile” edit screen, you will see you have the ability to change your Business Name, Picture, URL, About You, Location, and Website. Make any desired changes to your information here, be sure to click “Save Changes: before closing the screen.



Here is a video displaying the steps described in the guide above: 


How to Convert a Personal Pinterest Account to a Business Account

If you have already been using a Personal Pinterest Account for your Business, there is no reason to worry about needing to start fresh. You can easily convert your Personal Account into a Business Account without losing all of your Pins and Boards. As an added benefit, only Business Accounts can use Promoted Pins (Pins that are also paid ads designed to increase visibility), and only Business Accounts can access Pinterest Analytics.


Step One:

Make sure you are already logged into your Pinterest account. Head to Locate and click “Convert Now” under “Already have an account?”


Step Two:

A pop up window will appear, fill out the important information and click “Convert”


Step Three:

Upon clicking “Convert” you will be brought to your new Business Page with a Welcome Note from Pinterest. Under the Welcome message will be some new features available only to Business Accounts. Take a look at your analytics and explore everything else.


How to Create a Business Pinterest Account

Step 1- Go to and look at the bottom of the page. Click on “Businesses”. (pictured outlined in yellow) 


Step 2- You will be brought to a page for Pinterest Business Accounts, click “Join as a business”. (pictured outlined in yellow)


Step 3- Fill out the required information in the pop up menu:



Step 4- Choose “What you are interested in”. If you have ever created a Twitter account you will be familiar with this step. You are choosing topics that you are interested in (again remember topics that are related to real estate) and once you have chosen these topics you can “Follow” them on Pinterest.

>Some suggestions for topics include: Architecture, Gardening, DIY, etc.


Step 5- Once your topics of interest are selected your “Newsfeed” (which is your default screen) will display photos and videos from the topics you’ve chosen when you are logged into your account.

To finish setting up your profile, click the thumbnail image in the top right-hand corner of the page, then click “My Profile”. (pictured outlined in red)


Step 6-  Once you are looking at your profile, click on the gear icon in the top left-hand portion of the screen. (pictured circled in red)


Step 7- A “Business Account Basics” section will appear, scroll down a bit to the “Profile” section. Fill out the requested information about your Business. Change your URL by editing the “Username” box in the popup menu. When you are finished click “Save”.